The DOJ has said that Google should have to sell off at least its Google Ad Manager, which includes the company's publisher ad server and ad exchange. Google has previously explored selling its ad ...

especially the Google Ad Manager, which includes both its publisher ad server and its ad exchange. “Google made its trillions by monopolizing the online advertising market, then Google uses its ...

The tech giant is now facing the possibility that it will have to sell off its Google Ad Manager. The US Department of Justice accused the company of illegal market monopolization. https://p.dw ...

Google’s ad tech tools, like Google Ad Manager, are central to how ads are bought and sold online. The judge found that Google’s control over these tools stifles competition, which can lead to ...

The Justice Department had been seeking, at a minimum, the divestiture of Google Ad Manager, a platform within the Network division. Ad Manager represented 4.1 per cent of overall revenue and 1.5 ...

And DFP is bundled alongside AdX into one unified product known as Google Ad Manager (GAM). By using GAM, publishers get access to AdX and the DFP ad server. The DFP server is also a free value-add ...

The government wants at least to break off Google Ad Manager, which is part of the Network group. Ad Manager made up 4.1% of Google’s revenue and only 1.5% of its profit in 2020. Newer numbers ...

This decision might lead to Google divesting its Google Ad Manager. Facing another case regarding its browser and search dominance, Google could be compelled to alter its business strategies. This ...

The DOJ has said that Google should have to sell off at least its Google Ad Manager, which includes the company’s publisher ad server and ad exchange. Google has previously explored selling its ...

Google has been found liable for maintaining monopoly in the market The DOJ said Google should have to sell off its Ad Manager Google Ad Manager includes the firm's publisher ad server and ad exchange ...