Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

Optimize your Google and Microsoft Ads by mastering ad scheduling across time zones. Learn advanced strategies to maximize reach and efficiency.

Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the ...

Scrapping the 6% equalisation levy could make advertising more affordable, particularly benefiting startups and small ...

The equalisation levy, introduced in 2016 and expanded in 2020, was aimed at taxing large foreign digital companies– such as ...

In today’s fast-paced and digitally-driven world, businesses must be equipped with the right tools and strategies to succeed.

The move could bring pricing pressures for local players but also enhance India's attractiveness for foreign investment, note ...

Search Engine Land » PPC » Google Ads stop running for some advertisers Chat with SearchBot Please note that your conversations will be recorded. Some advertisers noticed their ads weren’t ...

Running online ads is like throwing a party—you want the right people showing up, having fun, and no troublemakers crashing ...

Aravind Srinivas was speaking to Zerodha cofounder and investor Nikhil Kamath on his podcast. Srinivas was responding to a ...

Modesto 'Bob' Medina, a veteran of the Korean War who later became director of the New York Times' news morgue, died at age ...