Snickers, Britannia Good Day, Bean Brew and Beyond, partners Wow Momos and Taco Bell, in-house brands Lay's, Mirinda and Kurkure ...

YouTube is changing the way it does mid-roll ads. It will show fewer ads in places where they feel interruptive and more at “natural break points.” Creators who have mid-roll ads in ...

Streaming ads are an inevitability. They interrupt our Netflix binges, cut into Hulu dramas, and disrupt our Spotify playlists. They also support the content-creation economy on YouTube.

PepsiCo will increase its play in the packed food segment, catering to ”multiple Indias” with different taste buds as it bets on innovations and premiumisation to continue its double-digit ...

Microsoft has released ad-supported versions of its Office desktop apps, which have limited features but allow Windows users to edit their documents. While Microsoft allows customers to use Word ...

PepsiCo, the makers of Kurkure and Lays, has internally divided India into nine clusters to match the regional taste buds of "multiple Indias", he said, adding, "If you say it's just one India ...

YouTube is cracking down on ad blockers, but don't pull your hair out when commercials interrupt your videos. There are ways to jump right to the content you want. I've been writing about ...

Microsoft has quietly introduced a free ad-supported Office that brings access to desktop Word, Excel, and PowerPoint without any subscription. There are some caveats, though, especially a persistent ...

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