Founders: Rahul Kurkure, Founder of Cloud.in, talks about India’s changing cloud landscape, GenAI trends, security myths, and ...

News media called him the “People’s Pope,” branding that also circulated online on social media to turn Pope Francis into an icon who symbolized the progressive ideals of 2010s popular culture.

Forbes contributors publish independent expert analyses and insights. McGill Desautels Faculty professor covering leadership and strategy.

This guide examines a branding statement, why it’s vital for businesses, and - most importantly - how to craft one that captures attention. A branding statement is critical to building a recognisable ...

Branding… The word that signifies the marketing force that could ruin or make your business. Chances are you’ve heard it before, but do you truly understand its ...

This “Career Transition Learning Series,” communicated to DOT employees by the Office of Human Resource Management last week, includes sessions on things like elevating your personal brand ...

It’s a pretty big step and it’s a global one. Flush with over US$8.5 million in recent Series B funding, Shot Scope is launching a broad branding campaign it’s calling “My Game. My Story.” While the ...

Also on Monday, families walked under an arch made of hundreds of fresh carrots featuring “International Fresh Produce Association” branding. A volunteer handed out Slinky toys in a “play ...

Kendrick Lamar has been named a brand ambassador for Chanel, the fashion house confirmed Monday via Business of Fashion. In making the announcement, the Grammy and Pulitzer prize-winning rapper ...

The full impact of the newly announced tariffs on imports is still uncertain, but to help our readers sort through the mess, the Strategist will be keeping an eye on any brand announcements in ...

Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers freelancing, AI, and remote work.