Here, HELLO!'s Beauty Collective shares the six underrated beauty heroes we want you to know about – because sharing is ...

April is Earth Month, and April 22 is Earth Day, a perfect time to highlight brands and products that are prioritizing ...

In celebration of Earth Day, we've rounded up the best skincare, makeup, and haircare products that are eco-conscious and ...

Today’s consumers are seeking out brands that care not only for their customers but also for the planet. This is not niche beauty any longer. This is today’s beauty landscape.” Read on for the ...

The abundance of startup beauty brands can prompt eye rolls among even the most diehard makeup and skin care devotees. The ...

Scroll through this impressive list of the best Glossier products, recommended by the Good Housekeeping beauty team.

"Matte eyeshadows are a hooded eye's best friend!" explains Natalie Dresher, New York City-based makeup artist who has worked ...

Eye cosmetics may enhance beauty, but they can also silently damage vision—experts reveal how to protect your eyes while ...

Lindsay Lohan stuns fans with flawless makeup-free selfies and shares hints about her skincare routine including her favorite ...

Neutrogena’s Healthy Skin Anti-Aging Perfector contains retinol to reduce fine lines and wrinkles while it hydrates the skin.

What will resonate most in summer 2025? From skin-firming serums to fruity vanilla perfumes, a look at what beauty retail ...

But there’s no reason to panic—the right eye cream can make a big difference, addressing everything from fine lines and ...