Friedland has worked in the toy industry as a marketer for decades, but he only began seriously playing with Lego in 2020. Sydney McKenna is a Kansas City-based micro-influencer who posts about ...

NEW: Please try the brand new online interactive demo of our trained PRIMAL model! You can customize the grid size, add/remove obstacle, add agents and assign them goals, and finally run the model ...

Of all the toys at Toy Fair 2025, Primal Hatch is the one that stole the show. Inspired by Spin Master’s existing success with Hatchimals, Primal Hatch sees a glowy-eyed T-Rex break free from a ...

Whichever faction you pick, these Primal Pursuit codes will help you get the best tools for a successful hunt.

Copyright 2025 The Associated Press. All Rights Reserved. Startego Junior is displayed in the Jumbo Group booth at the Toy Fair, in New York’s Javits Center, Monday ...

While the movie hits theaters on April 4, some of Mattel's Minecraft Movie toys are available to ship now. You can check out a list of the available figures and plushies below. At the moment ...

Toy Fair 2025, the largest and most iconic toy trade show in the Western Hemisphere, kicked off its 119th event this past weekend in New York City. From March 1-4, tens of thousands of global play ...

Toy makers with US manufacturing facilities are getting slammed with orders as the industry scrambles to negotiate a slew of stiff tariffs from the Trump administration, The Post has learned.

The toy industry is gearing up for an exciting year, with innovative products set to hit shelves in 2025. From cutting-edge collectibles and interactive playsets to nostalgic throwbacks and ...

The dolls are even compatible with the Barbie Basics 15th Anniversary Doll No. 3 for even more swapping fun. Mattel also unveiled its Spring 2025 surprise toy line. Inspired by the success of ...