Marketing mavens from film, TV, digital, fashion and gaming gathered Thursday for Variety's Entertainment Marketing Summit, ...

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Choose from Product Marketing Icon stock illustrations from iStock. Find high-quality royalty-free vector images that you won't find anywhere else. Video Back Videos home Signature collection ...

Elizabeth Murphy Burns, president and CEO of family-owned broadcasting and media company Morgan Murphy Media for 43 years, ...

But with a long list of factors to consider, many look for help from social media marketing companies. Social Media Marketing (SMM) sits alongside Search Engine Marketing (SEM) as a core strategy for ...

Influencer marketing companies can help establish and strengthen the bond between your brand and potential customers by leveraging the major platforms of content creators. Innovative technology and ...

Household identity is an important strategy for reimagining how advertisers connect real-world behaviors and decision-making dynamics,” asserted Ashwini Karandikar, EVP, Media Tech & Data at the 4As.

TV shows and movies often take real-life stories and make them cinematic. However, sometimes our favorite shows and movies ...

The show, titled ‘On Brand,’ will also feature marketing exec Bozoma Saint John ... changing the cultural landscape.” Sony Pictures TV’s B17 Entertainment and Universal Television ...

Discover how regional differences, demographics, and content shape audience viewing habits and impact advertising strategies ...

A US judge has ruled that Google illegally monopolised digital advertising markets, paving the way for a break up of the internet empire that was started out of a Stanford University dormitory ...

For 15 seasons, the Chennai Super Kings (CSK) has not only been captained by MS Dhoni but personified by him. The cricketing legend is said to be inching closer to his final IPL chapter.