Tesla has revamped the marketing of its Cybertruck, shifting from a high-tech image to promoting it as a practical, ...

With funding from Amazon’s Jeff Bezos, Slate Auto is proposing a basic, highly configurable pick-up truck that bucks the ...

A Tesla Cybertruck owner believed Elon Musk’s claims that the Cybertruck would be able to “act as a boat” and “cross rivers”, ...

Tesla has made moves to position the Cybertruck as a working man's vehicle. Goodbye, DeLorean — hello, Ford F-150.

The Tesla Cybertruck design fails have become a running joke, and that's actually the best-selling vehicle in the segment.

Tesla pivots Cybertruck marketing to appeal to traditional pick-up truck drivers, facing declining sales and vandalism.

the best-selling pickup in the US for the past 40 years. The lead image for both truck's webpages featured Airstream trailers, and both included images of truck beds filled with wire. Tesla and ...

the best-selling pickup in the US for the past 40 years. The lead image for both truck's webpages featured Airstream trailers, and both included images of truck beds filled with wire. Tesla and ...

What Happened: Targeting a more traditional pick-up truck marketing approach for the vehicle, Tesla has reworked the Cybertruck's page on the official website. The website now features visuals of ...

When Tesla launched the Cybertruck in 2023, it was the product of four years of hype. The boxy electric pickup was the company's first new model since 2020. Kim Kardashian, Pharrell Williams, and ...