From a US perspective, Nissan is only beginning chapter two of its BEV journey. Chapter one was, of course, the long ...

The Nilgiri Bought Leaf Tea Manufacturers Association has requested the Tea Board to enable selection of broker billing models in its portal from the new financial year. Dhananjayan Krishnamoorthy ...

Logos are one of the most vital elements of a fashion brand's identity. A good logo encapsulates everything a brand stands for – its personality, values, and aesthetic. For fashion companies, the logo ...

Evolving is everything. If you want to get to the heart of Chopped Leaf‘s recent brand refresh, you can start there. Featuring an updated interior design, new logo and signage, the fast-casual chain, ...

Typography can influence brand perception, impacting consumer behaviour and loyalty. 1. Tesco: The Red and Blue Powerhouse Tesco’s logo is British, like a cup of tea on a rainy day. But what does it ...

Fuelled by interest and health and the Instagrammable nature of its colour, particularly among younger consumers, sales of the Japanese green tea have ... retail market, brands have mostly managed ...

Reading the tea leaves: brands weigh up matcha’s prospects Demand for matcha is simmering away, fuelled by health-conscious younger consumers, but it’s not clear how big the market might become. Dean ...

Ito En, the beloved Japanese tea brand, is Japan's number-one producer of canned and bottled green teas, so it's not surprising that Costco turned to this well-established tea manufacturer to ...

Chagee, which specializes in raw-leaf fresh milk tea, is the latest in a string of Chinese consumer brands to pursue offshore IPOs in recent months. Chinese bubble tea firms Mixue and Guming went ...