While the Ray Charles classic tune "Georgia on My Mind" has been used for the annual ad campaign for six years straight, ESPN has now opted to use a cover of the song by New England singer Noah Kahan.

In what is now its sixth rendition, ESPN’s annual marketing campaign for the Masters Tournament features Ray Charles’ 1960s hit song, ‘Georgia On My Mind’; and for 2025, folk superstar ...

Georgia is on everyone's mind during The Masters, which is why ESPN uses the historic tune to promote the tournament. Hear ...

To advertise for coverage of the 2025 Masters, ESPN is using a cover of Ray Charles' "Georgia on My Mind" by beloved folk rocker Noah Kahan. The brief sample of Kahan's cover sounds pretty great ...

Now ESPN is cashing in on his fame by using the singer/songwriter's version of Georgia on My Mind to promote the upcoming Masters. The sports network debuted Kahan's song during an add over the ...