Kentucky’s Amari Williams is taking his NIL (Name, Image, and Likeness) deal to new heights—and it’s not just on the court.

Weetabix mania swept the Big Blue Nation after Amari Williams shared that the British cereal helped fuel his performance in ...

The collaboration Kentucky men’s basketball fans have been ... Amari Williams posted a photo of himself appearing on a box of Weetabix to his Instagram. Williams said he woke up a cereal legend ...

A seven-foot basketballer from Nottingham who credits his success to eating five Weetabix a day is fast on his way to a ...

On Friday former UK men’s basketball player Amari Williams posted a photo of himself appearing on a box of Weetabix to his ...

Former UK basketball high school commit Jayden Quaintance is finally coming to Kentucky after picking the Wildcats again from the NCAA transfer portal.

The 2025 Kentucky Derby Style Guide, celebrates a modern blend of timeless elegance and expressive flair with pastel tones, jewel accents, and bold silhouettes. Designed to inspire fans of all ages, ...

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President Donald Trump has signed four executive orders aimed at boosting coal, a reliable but polluting energy source that’s long been in dec… ...