Experience Atlanta's culture on 404 Day with a new Adidas collaboration by The Athlete's Foot. Limited-edition Superstar ...

To commemorate 404 Day, Atlanta’s unofficial annual holiday, locals will have a chance to get a new shoe to walk the city’s potholed streets in. On Wednesday, April 2, the 404 Collective and ...

The Athlete's Foot and Adidas launch a limited-edition sneaker for Atlanta's "404 Day," celebrating local culture and unity.

The Athlete’s Foot hosted a launch party Wednesday to unveil a new, limited-edition sneaker designed specifically for the city. The custom Adidas kicks feature an array of Atlanta-inspired details, ...

and Atlanta is getting a "404 Day" edition of the Superstar with gold grills for its lace dubrae. Below, you'll find all the best Adidas sneaker releasing in April. You can also find a lineup of ...

Collective has joined forces with adidas and The Athlete's Foot to drop a hometown tribute in the adidas Superstar "404 Day" shoe, representing Atlanta's legacy.

The shoes also have an embossed 404 Day icon on the side near the heal tab. A gold peach logo also replaces the Adidas logo and decorates the tongue. When the announcement about the shoes' debut ...