In this article, we take a closer look at how Amul’s summer marketing strategy turns up the heat, mixing nostalgia, ...

Another initiative in the premium piece is Amul Ice Lounge, where Amul sells only 15 flavours of ice cream (no other Amul product will be visible here), and that includes English Apple ...

Great opportunity to do business with Amul, bumper income Amul Franchise Business). In this era of new technology, if you are also planning to start a business, then this news can be very useful for ...

Vadodara: Home-grown dairy giant Amul is nearly a $11 billion co-operative entity. The Gujarat Co-operative Milk Marketing Federation (GCMMF), which sells milk and dairy products under the brand name ...

As per Times of India news, Amul has been airing television commercial since March 2017 that distinguishes between ice cream and frozen dessert. Hindustan Unilever (HUL) and Vadilal Group have ...

Deshpandé, Rohit, Tarun Khanna, Namrata Arora, and Tanya Bijlani. "India's Amul: Keeping Up with the Times." Harvard Business School Case 516-116, May 2016. (Revised June 2017.) ...

Mehta says it will include a new AmulFed dairy (the manufacturing unit of GCMMF) in Rajkot, new plants across Pune, Ujjain, Kolkata, and Goa, and the expansion of eight ice cream plants.

Cola, and Dabur are launching numerous new products on quick-commerce platforms to meet predicted demand during extreme heatwaves this summer. Platforms such as Blinkit, Zepto, and Swiggy Instamart ...