Aludecor, India's foremost and premium brand in the metal composite panel industry, has introduced a refreshed visual ...

Upon joining A&K Travel Group in 2023, CMO Peter Chipchase felt the travel firm’s branding “wasn’t doing justice” to its ...

The proposed Theory of Multiple Aspiration & Poverty Lines... We’re long-term subscribers to WARC and it ... In compiling a recent case for long-term, sustained investment in brand, we were able to ...

Luxury brands are focused on a certain type of consumer in 2025. Recent years have seen the prices of luxury goods rise sharply, sidelining a critical group of shoppers—those with ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Lululemon was never going to settle for athleisure. The Canadian athleticwear brand, which dominates the activewear market ...