Universal McCann battles against bland branding
THE emergence of artificial intelligence (AI) and automation has no doubt been a transformative force in the realm of ...
Opinion
KFC ‘Believe’ campaign refused to conform. And now we’re all in a chicken cult
KFC UK’s latest ad launch boasts fantastical world-building and absurdist storytelling. The Liberty Guild’s Jon Williams muses over how it masterfully breaks the category’s monotony.