We shouldn't forget the art in marketing. A creative ad can stir viewers' emotions and cause them to convert into a customer. The convergence of creativity and performance makes marketing a dynamic ...

according to an RFP document obtained by Ad Age. Scope: WeWork is searching for a creative agency as the shared-office company emerges from bankruptcy. It spent $14 million on measured media in ...

We catch up with creative legends to hear the stories of how they got started in the industry and learn all about the pivotal projects they’ve worked on.

The creative on Snapchat has evolved a lot since those puking rainbow filters. On Tuesday, Snap released sponsored AI lenses, a new generative AI ad format that users can interact with. The format, ...

A complaint over a social media event advertisement for an all-ages Bendigo Pride event has been dismissed by Australia's ad regulator.

Ad saturation can occur when too many marketers target the same audience, leading to higher ad costs, reduced click-through rates, and overall lower conversion rates. Standing out from the competition ...

Read the full report here: ProPublica’s 2024 annual report ProPublica’s 2024 annual report is a testament to our mission of using the moral force of investigative journalism to spur reform.

For this campaign, Harry’s worked with creative agency Zulu Alpha Kilo and Mythology, with support from Collins, for the brand refresh.

Add articles to your saved list and come back to them any time. Brussels: NATO’s European members are seeking a creative solution to meet Donald Trump’s demands for a massive increase in ...

With this new ad format and ResponsiveAds’ premium reach, advertisers can finally deploy effective, dynamic edge-to-edge display campaigns from mobile to desktop with a single creative at scale ...

Of course for longer form content they also make it easy to generate blog posts, product descriptions, YouTube descriptions, and much more. Anyword empowers creative marketers to add data to their ...

Hawaiʻi County hosted its first Creative Media Summit on March 27 at The Arc of Hilo, bringing together a dynamic mix of creatives, media professionals, educators, industry leaders, nonprofits ...