Suhaimi himself is a micro-drama fan. An avid user of the DramaBox app, which boasts more than 50 million downloads on Google ...

EXCLUSIVE: Asia’s top five micro-drama apps reached a cumulative total of 150 million monthly active users (MAU) in February, while China-based companies achieved significant growth in the genre ...

Chinese media reports that between 2022 and 2023, government officials removed over 25,000 micro dramas for "violent, low-style or vulgar content" in an effort to tighten controls over content ...

micro drama apps in China experienced a stagnation in growth. Caiwei Chen, a tech reporter covering China for MIT Technology Review, says, "You could not achieve the growth that Chinese internet ...