During a recent INMA Webinar, Aurore Bergmann Verbiguié, chief product officer at La Croix, explained how behavioural testing ...

Brands continue to invest heavily in the IPL, not just for reach but for cultural relevance, credibility, and high-intent ...

Pretzel Australia, self-confessedly the country’s ‘pinkest bakery’, is giving one lucky Perth local the chance to win a ...

Baskin-Robbins recently served up dessert on wheels with an eye-catching activation for its new 'Dinner Your Dessert' range ...

The 2025 EMEA Sabre Awards saw South Africa’s public relations and communications agencies, Retroviral and Razor PR, fly the flag high. Retroviral was recognised in two categories and Razor PR in one.

Programmatic aggregated digital out-of-home publisher network Polygon has launched Urban Takeovers, what is calls "an ...

Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms for product and brand marketing today. From product launches to ...

What happens when agitation, defiance, and digital strategy collide? Enter Ireland’s most controversial evangelical family. It was a new stage, but a familiar site, as the Burkes’ hit the ...

But that doesn't have to be the case if you have one of the best digital photo frames. Stick one on your shelf, gift one to your grandparents, and you — and they — can look back and reminisce ...

“We've always been into AI in terms of the process and element and the massive marketing ... this doesn’t just end at the confines of the digital world but also the physical.

Washington, March 18, 2025 — The World Bank Group convened the second annual Global Digital Summit today, bringing together public and private sector leaders to expand our digital technology ...