QVC Group lays off 900 employees, plans 'live social shopping' as part of 'turnaround'
The QVC Group, which owns QVC and HSN, is laying off 900 employees amid a restructuring aimed to improve its online shopping ...
The Hollywood Reporter2 天
QVC Group to Cut 900 Jobs in Pivot to Live Social Shopping
Instead of watching QVC or HSN and calling in to buy items, consumers are watching live videos on TikTok ... as well as its own streaming brands, to drive engagement and sales.
Business Insider4 年
Digital platforms make up 60% of US sales for QVC and HSN. A top exec walks us through how ...
shoppers still have to go to the QVC and HSN websites to complete their purchases. Introducing the ability to purchase without leaving the stream will be key in further adoption of live streamed ...