Its bread-and-butter brand of Moutai baijiu, a Chinese spirit, contributed the bulk of that, generating 145.8 billion yuan of revenue last year. Moutai expects to post a 2024 net profit of around ...

to buy the baijiu, or white spirit, as gifts. This year, those crowds were notably smaller. The premium spirit made locally by Kweichow Moutai has for decades been a fixture at weddings ...

Locals enjoy Tsingtao beer — which you've probably heard of — and Kweichow Moutai baijiu — which you may not have. It's a gargantuan market with a remarkably insular approach, few brands ...

Moutai also faces demographic challenges, according to Ben Cavender, managing director at Shanghai-based China Market Research Group. “Baijiu is traditionally an older man’s drink and most ...

BEIJING: Kweichow Moutai and coffee brand Luckin Coffee have launched a latte advertised as containing the fiery Chinese spirit baijiu, as the Chinese luxury liquor maker aims to pull in more ...

Reuters Graphics Moutai also faces demographic challenges, according to Ben Cavender, managing director at Shanghai-based China Market Research Group. "Baijiu is traditionally an older man's drink ...

Moutai also faces demographic challenges, according to Ben Cavender, managing director at Shanghai-based China Market Research Group. "Baijiu is traditionally an older man's drink and most ...

to buy the baijiu, or white spirit, as gifts - this year, those crowds were notably smaller. The premium spirit made locally by Kweichow Moutai has for decades been a fixture at weddings ...

Kweichow Moutai's share price and sales have declined due to China's economic woes and changing consumer tastes. Guizhou province, heavily reliant on Moutai for revenue and debt repayment, faces ...

to buy the baijiu, or white spirit, as gifts - this year, those crowds were notably smaller. The premium spirit made locally by Kweichow Moutai has for decades been a fixture at weddings, business ...