Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

With the run up to Christmas being a very important time for charities, when many collect the bulk of their annual donations, Merchants Quay Ireland (MQI) has rolled a touching and heart-rending ...

The Dublin-based agency Ringers Creative has created a new campaign for the insurance broker Chill Insurance. This first film features Abdul Ahmad, a Syrian-Irish beekeeper living in Donegal. Abdul is ...

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Last year I was afforded the opportunity to do a lot of awards judging. A lot. Specifically national, Euro and Global EFFIES, ...

The shortlist for the Media Awards 2025 will be published next Thursday, April 17th. A total of 269 entries were received for ...

Allied Global Marketing (AGM) picked up the Grand Prix at the annual APMC Star Awards which were last night (April 10) in ...

The latest ROI TGI release (R1 2025) reaffirms Out of Home’s role as a consistent and visible presence in the lives of Irish consumers. With weekly recall figures holding strong across formats and a ...

Interacting with AI in research evokes the cadence and fluidity of human dialogue. While the responses are generated through ...

Ciara Reilly has been appointed as the new managing director of RED C Research following the decision by Sinead Mooney to retire at the end of May. Mooney has made a significant contribution to the ...

BBH Dublin has created a new humorous through-the-line campaign for Tesco Mobile to highlight the many benefits of the retailer’s mobile offering. Directed by Jeff Lowe, the two 30” films comedically ...

TBWA\Ireland has rolled out a new campaign for the Pilgrim’s Europe-owned brand Denny. Called “Denny Time, Denny Place,” the ...