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Earlier this month, 17 of Leo Burnett’s creative leads from 12 countries touched down in Sao Paulo, Brazil at the Global Product Committee (GPC), a bi-annual opportunity to evaluate the latest agency work by debating its ability to disrupt culture and push the boundaries of advertising.

Last week, Leo Burnett’s creative leads from 14 countries reunited virtually at the Global Product Committee (GPC), a bi-annual opportunity to evaluate the latest agency work by debating its ability to disrupt culture and push the boundaries of advertising.

Solving writer’s block and the key to a successful creative partnership: A Q-and-A with Steve Persico, Co-CCO of Leo Burnett Toronto. For nearly two decades, Steve Persico has witnessed Leo Burnett’s creative product rise to embrace the industry’s digital transformation. Learn about his new role as Co-Chief Creative Officer.

2021年6月29日 · Leo Burnett Madrid—Old Spice “Most Epic Seafaring Legend Ever Told” Print & Publishing: Other FMCG. Leo Burnett Mexico—Eva Clinic “Untouchables” Health & Wellness: Health Services & Facilities. Leo Burnett Moscow—Hasbro “Trivial Pursuit Hotel” Brand Experience & Activation: Brand-Owned Experiences

2022年12月12日 · Leo Burnett India brought a never before seen cricket match to life using 5G technology and scored a coveted 8-ball from the agency’s Global Product Committee. Bharti Airtel, one of India’s largest telecommunication companies, wanted to showcase their future-ready brand in an unconventional way, using novel technology.

In an innovative multitouch campaign developed in partnership with Leo Burnett to leverage the popularity of pickleball, Nature Made is introducing a limited-edition pickle-flavored gummy vitamin as the Official Vitamin of USA Pickleball, adding a polarizing twist to …

As Kraft’s head of brand at the time said: “Every Friday we have open conversations with Leo Burnett about what’s happening in culture, the purpose of our brand, things that are impacting our consumers. This routine keeps us honest to what really matters.”

Milkdrop enlists the help of Leo Burnett Australia on their quest to make breast pumping a more pain-free experience for mothers everywhere in new campaign.